Advert 2 - Evaluation

I am really happy with the outcome of this advert as I love how the eyeshadow palette stands out against the muted colours in the photo. I think the advert looks really sophisticated which is what I wanted as this palette is quite expencive I wanted the advert to appeal to a more mature audience. I chose this image due to the landscape style and negative space, and also because my model appears as if she is looking down at the palette which exposes her eye lids to show of my smokey eye look. This image is definitely my favourite out of my two adverts even though I still love the first one too.